Squarespace - Super Bowl 51 Campaign

The real John Malkovich asks, "How is it that John Malkovich.com is taken?" Squarespace collaborated with Oscar-nominated actor John Malkovich to create two Super Bowl spots: a 60-second pre-game spot that ran an hour before kickoff and a 30-second in-game spot that ran during the first half of the game. We also created versions of the ads for social content.

I wrote/edited copy for the ad's campaign page, owned social posts, paid social posts, and online video descriptions. 

Ad concept and script by John x Hannes.

Role: Editorial Lead